With legalization in Washington, Microsoft manager wants to be the Bill Gates of bud

As of midnight last night, personal and recreational use of marijuana became legal in Washington state. And with that legalization will come a market. A really big market. And former Microsoft product manager James Shively wants to take advantage of that market, offering high end weed in a retail environment.
Shively told KIRO he has “marijuana in his blood, so to speak.” His great-grandfather, Diego Pellicer, was apparently the world’s largest marijuana producer selling hemp rope in the late 1800′s. Shively wants to name the business after grand-pops. He plans on selling premium, high-end marijuana. Think of it has a liquor store selling fine cognac and brandy, not Natty Ice and Bud Light.
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I checked out the video...people are getting mad...this guy...
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